Sustainability
This award specifically recognises the work of the International team at Taylors of Harrogate in delivering an impressive growth trajectory in overseas markets over the last six years.
In 2017, Taylors of Harrogate was represented in 28 countries and today the range is sold in 49 markets, including USA, Australia, Canada, China and Italy. The International team has trebled in size and the entire speciality tea range has been redesigned with 14 new products added as part of the updates to meet a range of consumer needs and tastes across new markets.
Central to the team’s strategy has been working with a nominated distributor in each country with a view to building a long-term partner with shared values and visions for the business’s tea and coffee brands, alongside brand building and marketing opportunities. The business has also invested in increased production and additional equipment and machinery at its manufacturing facility in Harrogate.
Garry Nield, International Director at Taylors, said:
We are honoured to have been recognised with this prestigious Award, especially in the year of His Majesty The King’s Coronation. Over the last six years the International Team at Taylors has worked extremely hard and showed unwavering commitment to share our Yorkshire passion for top quality tea and coffee with the world, building genuine, lasting relationships along the way.
We have overcome challenges such as successfully delivering the adaptation of our packaging in advance of Brexit, not to mention the difficulties presented by the Covid-19 pandemic. The supplier and customer relationships we’ve developed around the world were resilient enough to withstand these obstacles, and it is testament to these deep connections and shared values, that we were able to maintain these partnerships effectively and continue to grow. We’d like to thank everyone involved from across our business, and our international partners, for their dedication and hard work, which has resulted in this wonderful achievement.
Formerly The Queen’s Awards for Enterprise, the Awards have been renamed following the Accession of King Charles III, reflecting His Majesty The King’s desire to continue the legacy of HM Queen Elizabeth II’s by recognising outstanding UK businesses. The Award programme, now in its 57th year, is the most prestigious business award in the country and is internationally recognised.